LBS MBA Application Analysis
This year, London Business School MBA program has decided to cut down the number of essays that are required for admission into this prestigious business school. There could be a few reason for this; the first is that LBS probably noticed that many American schools have decided to trim down both the number of essays and their length (most notably, Harvard Business School, which doesn’t have any mandatory essays, just an optional one). Another reason for this change to the LBS MBA application is that they finally realized that many of the applicants to this MBA program are not English majors, and that such a long application could deter strong candidates from applying. Last year, LBS had six essays, ranging in topic from leadership to global changes to diversity. The fact that LBS doesn’t ask about leadership directly doesn’t mean they don’t want to hear about it – see my analysis below.

LBS Essay 1: What will your future look like after completing your MBA? (500 words)

Analysis: Notice how LBS’s phrasing of this question is still very different from what other business school are asking – they are not specifically asking about your short- or long-term career goals. They still want to hear about them, but it’s up to you to set the time-frame and to discuss what you want to include (and what you don’t). You can talk about the industry you see yourself getting into, the specific roles, or a range of topics you would like to explore. Don’t be tempted to write something that you think will sound good to the school – talk about what you REALLY want to do.

LBS Essay 2:What value will you add to London Business School? (300 words)

Analysis: This LBS MBA essay question is very straightforward –they want to know what your additional contribution to the school will be. In this LBS question, you need to think beyond the basics factors, such as your experience in finance/marketing or strong analytical skills. There are so many candidates with similar backgrounds; think about what makes you unique, then talk about it (but don’t brag!). You can talk about your global exposure, successes (or failures), and personal characteristics.

LBS Essay 3:What is the School’s responsibility to you and what is your responsibility to the School? (400 words)

Analysis: The admissions team at London Business School MBA program wants to see what kind of student you are going to be. This question is very similar to Oxford’s “What should Oxford expect from you,” so if you’re applying to Said Oxford MBA (don’t forget to read my Oxford MBA essay analysis) you can reuse some of the ideas from that essay. Do your homework and find out what activities at LBS you are excited about and likely to be involved with; identify some new ideas that you will bring to the table; last but not least – show your passion for the overall learning experience, inside and outside the classroom.

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